The holidays reward confectionery and Prosecco

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Once the Christmas hangover is over, it’s time to take stock also for pandoros and anniversary products. The Veronese confectionery hub has just closed a Christmas campaign with estimated sales increases of between 3% and 8% for artisanal panettone and stability in the industrial segment (source: Osservatorio del Panettone in Italia, created by Nielsen IQ for Csm Ingredients). In particular, the companies that operate in the special occasion sweets sector in the area are the giant Bauli, with 633.6 million euros in revenues, 1,263 employees and 1,150 references in the portfolio also under the Doria, Motta, Bistefani, Casalini and Alemagna brands acquired in the years; the historic Paluani, for over a year under the Sperlari umbrella, with which it conducted a final Christmas campaign characterized by product and Melegatti synergies. Among the historic companies of the Scaliger district also Gruppo Vicenzi, which represents one of the main producing groups of biscuits and baked goods. In 2005 the San Giovanni Lupatoto company took over the Parmalat bakery line, with the two brands Grisbì and MrDay. Finally, the market share now assumed by Bonomi di Roveré Veronese, which produces biscuits and cakes, is notable. The Prosecco of Conegliano and Valdobbiadene with a 20 million euro increase in exports (equal to +4.2%) is the protagonist of the greatest growth in value among the Italian wine districts in the 1st half of 2023: after 2 years of post-recovery uninterrupted pandemic, however, suffered a slowdown in sales in North America (United States –26% and Canada -8%) and in the United Kingdom (-14%): on the contrary, sales in Germany continued to accelerate (+18%) , Poland (+39%) and France (+25%). And a few days before the end of the end-of-year festive period, Prosecco DOC confirms itself as the first Italian wine denomination both in volume and value for 2023, with a bottled production of over 616 million bottles. However, there was a 3.5% drop in bottlings compared to the previous year, which drops below 2% if we do not consider the rosé type, which suffered a more significant drop, despite continuing to represent over 8%. of the entire denomination.