Synapsy, total rebranding after ten years of history

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Synapsy, designs, organizes and produces events, after ten years is betting on a total rebranding. Objective: a new positioning capable of embracing and at the same time indicating a new direction to the constantly changing market. An innovative vision that materializes in new stories to tell, developing new and original communication formats and designing exclusive and significant brand journeys in B2B.

Synapsy thus aims to test new languages, new interactions and define new perimeters for communication thanks to the dialogue between creativity, entertainment, storytelling and a careful look at reality, writing a new grammar in the Business to Business dialogue which transforms into «Business to Human”. An every time new journey that combines creativity and innovation to mark a necessary evolution that brings the human being to the center in the role of generator and final user of stimuli and emotions.

«We are very satisfied with the results achieved in these 10 years», comments CEO Davide Mazzucchelli. «We were born with the aim of creating a new creative laboratory for the design and management of B2B communication and we managed to attract a notable number of professionals, reaching a turnover of 11 million in 2019, after just 5 years of activity. . Now that we have definitively emerged from the pandemic parenthesis we felt the need to change: we are excited to give life to a new Synapsy which right from the pay off, It’s a big messaims to lead its customers through today’s chaos, leading them to achieve their goals with new creative and expressive ways of working”, concludes the manager.



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